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Time: 2009-07-07 Author: Li Jie from China Wine News Source: College of Agriculture View:

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Li Demei,Works at Beijing Agricultural College,Served as "Wine Brewing Technology"、Teaching courses such as "Wine Culture and Appreciation" and grape wine research and production,Visiting teacher at ESA University in France。

Studied in the United States、France,Visited the United States、France、Chile、Portugal、World wine producing areas such as Italy and Australia。

Served as the chief winemaker of the Sino-French government cooperative grape planting and winemaking demonstration farm,Deputy Director of the Wine Professional Committee of the Chinese Grape Society,Member of China Wine Expert Committee,National Wine Product Quality Certification Judge,National wine judge,Lianhe Zaobao—Wine Review Magazine Wine Challenge Judge,2008 Chinese Food Pairing Wine International Competition Judges,Outstanding Member of Asian Sommelier Association,Received a certificate of honor from the French Champagne Association。

"Chinese Wine" "Germany and America Talk about Wine" columnist,Special writer for the wine section of Singapore's "Wine Review" bet365 online sports betting mobileand "Beijing Youth Daily-Life Times",Judge of the "Blind Tasting Guide" of "Food and Wine" magazine。

Interview notes 

    No matter experience or profession,Li Demei is indeed an international wine person。

Li Demei is a teacher at Beijing Agricultural College,So no matter inside or outside the industry、Regardless of gender, age or child,Everyone calls him "Teacher Li"。Teacher Li is very elegant,He is a gentleman no matter what environment he is in;Teacher Li is very calm,Facing the ups and downs of various phenomena in the wine industry,He can always give rational analysis;Teacher Li is very enthusiastic,Whether it is a consultation from a company or a request from a friend,He always helps in any way he can;Teacher Li is very selfless,There are many opportunities to make money professionally,He never deliberately pursues...

Facing foreign wine manufacturers,Teacher Li always shows them the domestic wine industry,Explain to them the development of Chinese wine,Many people from developed wine countries dare not underestimate China’s wine industry;Facing domestic wine manufacturers,Mr. Li always puts forward pertinent suggestions and opinions for enterprises from an international perspective,Supervise the healthy development of enterprises。

This is Li Demei, known as "Teacher Li".

 

Very elegant

Under the financial crisis,What is the direction of the wine industry,How Chinese wine creates its own style,It has become a topic of widespread concern among people in bet365 online sports betting livethe wine industry,For this,A reporter from "China Wine News" specially interviewed Li Demei, a well-known wine expert。

Li Demei thinks,Chinese style needs to be achieved through accumulation,Only start with the basics,After continuous accumulation,It is possible to form your own style,It is unrealistic to just imagine or "use it"。

"Personally think,The shaping of Chinese style should start from at least two aspects。"Li Demei said。

The first is to take the consumer’s taste tendency as the starting point,We should see clearly,The function of Chinese local wine can only be to supply Chinese people - mainly Chinese people living in China。Because of relative consumption in the world,Serious overproduction of wine,And this situation will not change significantly in the short term (even if supply and demand tend to balance,As latecomers, it is difficult for us to share the cake of other people’s markets)。Wine produced in China is destined to be consumed only in China,Products that do not pay attention to Chinese consumers will not be successful。

Secondly,According to the natural conditions and characteristics of the production area,Determine the type and style of the product。Wine is a product with strong regional characteristics,Design wine style,Must pay full attention to local natural conditions,Select from variety、Accumulate planting methods and corresponding brewing techniques, etc.bet365 online sports betting mobile,Instead of just creating a style out of thin air based on subjective imagination。

Li Demei’s words also revealed what is most lacking in our country’s wine industry。

 

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