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Time: 2009-04-01 Author: China Youth Daily reporter Li Xinling Source: College of Agriculture View:

 

    “Develop soilless cultivation,Sell strawberries and flowers together,Let customers not only eat strawberries but also see the beauty of strawberry flowers;Connect with logistics companies,Promote membership sales system,Implement daily supply、Monthly payment、Membership system such as discounts,Let customers eat the freshest strawberries…”

    These are eye-catchingStrawberry ProjectComes from a business plan of "Developing Eco-Friendly Strawberry Project"。A few bright strawberries on the cover of the plan,People have the desire to know more as soon as they see it。

    The authors of the business plan are two village officials and two farmers,Their project stood out in the first business plan competition in Changping District, Beijing。The competition is open to the whole country,The organizing committee received entries from all over the country549number,Involving the Internet、Information consultation、Agriculture, forestry and fishery、Cultural Creativity、Tourism and leisure and other fields,The total number of participating teams exceeds2000People。The composition of entrepreneurial teams is also diverse: returnee teams、Husband and wife team、Brother and sister team、Interschool combination、Teams coming from out of town to participate,etc.,likeStrawberry ProjectThis team of village officials is the highlight.

    Zhang Yu,Strawberry Project, graduated from Beijing University of Aeronautics and Astronautics, selected2006Beijing’s first batch of village officials plan,Currently serving as assistant to the branch secretary of Xiazhuang Village, Xingshou Town, Changping District。Her partner Xing Guangqing graduated from Beijing Agricultural College,Yes2007level village official,Currently working as the assistant to the village branch secretary in Muchang Village, Xingshou Town。

    Changping District, Beijing bet365 online sports bettingis a special strawberry growing area。In order to improve the level of planting,2008Year11In March, Changping District launched aSpain Project,Organize a team of more than a dozen people to go abroad to learn strawberry planting technology。Filtered,Zhang Yu was selected to become one of them,Learn planting at Enos Seed Industry Co., Ltd. in Spain、Advanced technology for managing strawberries and other small fruits。

    “at3In months,Let’s observe、Participated in a strawberry production cycle。Zhang Yu feels that he has learned a lot from this time,Not only learned practical planting techniques,And more importantly, I was exposed to advanced fruit planting and management concepts,We used to grow strawberries here,Although it is also scientifically grown,But watering、Medication、Weeding and many other aspects are based on experience。The planting technology we learned from Spain is more scientific,More standardized management。

    After returning from Spain,Zhang Yu wrote a paper titled "A Brief Discussion on How to Promote China's Strawberry Industry to the International Market",Comparison and research on the strawberry industry at home and abroad,In fact,There are strict regulations on agricultural production in suburban counties of Beijing,Whether it is fertilization or medication、Field management or post-harvest processing and sales,There are clear rules and requirements,To ensure food safety。But due to lack of management,Some producers want to reduce costs,Increase profits,Failure to produce in strict accordance with regulations,Plus the lack of strict testing and auditing during the sales process,As a result, some fruits flowing into the market are not pollution-free、Green、Organic and other standards

    With these experiences,Zhang Yu and Xing Guangqing, who went together, discussed how to put what they learned into practice。The idea of ​​two people was supported by two local farmers in Xiazhuang Village,They also went to Spain to study together。That’s it,4A personal entrepreneurial team was established.

    “The strawberries we are going to grow are eco-friendly,Pay attention to environmental protection,bet365 online casinoPesticide、Fertilizers will be strictly followedPollution-free standardCome and proceed。Our product standards will be much higher than the current ones。Zhang Yu said,In addition to environmental protection in the production process、A breakthrough in management,They will also innovate in the sales process。

    Buy straw curtains, greenhouse films, geothermal pipes, and seedlings……Now, a beautiful strawberry greenhouse has been built.Changping is located in the warm zone of the mountain front,Suitable for strawberry planting,The varieties we choose are of good quality、Good taste,Great sweetness,Beautiful appearance。Zhang Yu’s village official’s job has expired this year,She is looking for a job,However,The job she is contacting is also related to agriculture。When I was a child, I lived in a town in Tangshan, Hebei Province,Have no direct contact with rural areas and farmers。After these three years of working as a village official,Already very passionate about agriculture,The jobs I am looking for are all related to agriculture。

    “The rural world is really vast,We have just started our business,Whether I find a job,Stay here,We must continue this project。Zhang Yu has already thought about it,By participating in the Entrepreneurship Competition,Strive to win the award and gain support from the government and Youth League organizations,This wayStrawberry ProjectIt will proceed smoothly.

    Beijing Changping Ruixin Market Research Company is also an entrepreneurial team of village officials,Entrepreneur member Xie Jiangyong、Wei Gongke graduated from Beijing University of Information Science and Technology and Beijing University of Posts and Telecommunications respectively,And at the same time2008Year7After graduation, he worked as a village official in Changling Town, Changping District。Their entrepreneurial goal is to establish a consulting agency,Provide customers with research services on rural markets,Give them accurate data,Help them analyze and solve problems in exploring rural markets。At the same time,It can also enable farmers to buy suitable products、Satisfactory product。

    bet365 online sports bettingThe cereal and grain arts and crafts company, which specializes in ethnic handicrafts, is also run by Lu Ying, Changping District、An entrepreneurial project led by two village officials, Du Mingjie。

    Similar to these village official entrepreneurship that emerged in the Changping Entrepreneurship Competition,It has gradually become a phenomenon in other suburban counties of Beijing。25year-old Li Zixiao,is the Assistant Director of the Village Committee of Dadengezhuang Village, Songzhuang Town, Tongzhou District, Beijing。As Beijing Municipality200618645_18660,He not only started his own business,Also serves as the manager of Dadeng Dog Industry Cooperative,Leading villagers to develop the dog industry,2008Sales of pet dogs in Denggezhuang Village reached 10% in 2016400More than 10,000 yuan, selling dogs3500There are only one, the average annual household income is nearly4Ten thousand yuan.

    “These village officials are working with rural areas、In the process of close contact with farmers,The idea of ​​starting a business。They understand the countryside,Therefore, entrepreneurial projects are very consistent with rural realities。In their entrepreneurial practice, they deeply realized that rural entrepreneurship has great potential,The enthusiasm is very high。Li Wenbo, deputy secretary of Tuanchangping District Committee, told reporters,The entrepreneurial enthusiasm of village officials is commendable,Their entrepreneurial success can not only open up new ideas for youth entrepreneurship and employment,It will also give local farmers a demonstration and driving effect of getting rich by seeing what they believe。More tangible attention and support should be given to village officials’ entrepreneurship,Because some of them may continue to stay in the countryside because of their successful entrepreneurship。

 

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